News

March 28, 2024 Back to News

Leading Lights kicks off 2024 with a new look!

Since its launch in 2016, Inver’s Leading Lights programme has been supporting communities surrounding our forecourts. As Leading Lights enters its eighth year, we are happy to share a fresh new look that embodies our continued commitment to making a positive impact. Leading Lights has a new logo, evolving from the familiar Inver droplet to a symbol of community-inspired care and support.

 

The updated design brings more colour and warmth into our communications, reflecting the vibrant spirit of our community engagement efforts. By refreshing our visual identity, we reinforce our connection with local organisations and strengthen our brand’s presence within the communities we serve.

Every year, each Inver forecourt in our network receives a €1,000 grant to support local projects that improve the areas in which we operate. In 8 years, over €325,000 has been donated towards 250 organisations, such as community fields and playgrounds, sports clubs, animal shelters, local hospitals, homeless charities, down syndrome charities, first responders and much more! This could only be achieved with the help of our forecourt partners, who share our commitment to giving back to the community and engage with incredible organisations every year.

The refreshed look will be implemented across all digital platforms and rolled out in forecourt communications as we transition.